The products featured in this post were provided to me by Lancôme for my consideration. This post is not sponsored.
Despite the fact that I’ve been telling myself to stop buying liquid lipsticks for at least a year and a half now, the Lancôme Matte Shakers launch intrigued me greatly. I almost bought one with Optimum points back in May, but resisted if only because I really don’t need more lip products anytime soon. (Uh, will that stop me from buying more? PROBABLY NOT.) So it seemed quite serendipitous when Lancôme sent over three shades of the Matte Shakers a few weeks ago.
Today I’ll only be reviewing the shades Pink Power and Kiss Me Chérie; I can tell that the blue-toned hot pink shade, Yummy Pink, won’t suit me, and so I’d rather pass it on uncontaminated to somebody who will enjoy it.
I really am over liquid lipsticks for the most part, and I’ve come to realize that I prefer traditional bullet lipsticks. But something about the Matte Shakers really interested me. I think it might be partially a case of FOMO; I was left completely out of the Juicy Shaker hype because I don’t do lip gloss, but the Matte Shakers seemed like something I could, in theory, get behind. And, of course, they were super hyped up, with several Canadian YouTubers who I generally trust raving about them. So I went into this thinking that I might actually like them.
I’m going to start off with my complaints. The packaging is super cute but definitely a bit of a gimmick. It can be hard to shake the product up properly, which is necessary to mix the pigment and oils and to coat the applicator. If you don’t shake it thoroughly enough, you might find the colour a bit sheer or streaky on your lips. I’ve found the best way to deal with the Matte Shakers is to hold them in one hand, with a finger on each end, and jiggle them back and forth, like so:
Even still, it takes a bit of effort to get a fresh one going. As for the large sponge applicator, I’m not crazy about it. It’s easier to use than I’d expected going in, but liquid lipstick really demands a precise applicator, doesn’t it? Part of why I’m so fond of my Stila minis is that the doe-foot is teeny tiny and allows for very clean application. Look, I’m not a millionaire beauty YouTuber, I’m just a regular Joe with a beauty blog, and I am not that good at applying liquid lipstick. I also have a poorly-defined lower lip line, so an applicator this large just isn’t ideal for me. It’s not the worst, and the pointed tip helps with precision, but it’s definitely my least-favourite liquid lipstick applicator. I find that I get the best application when I use a lip liner first to define the shape of my lips. (I mean, this is true for all lipstick, but borderline necessary for the Matte Shakers.)
However, I do really enjoy the formula of these: they’re comfortable and reasonably long-wearing, though not totally transfer-resistant. The formula is very thin and watery, which means that it doesn’t cake up on the lips and can take multiple layers and touch-ups. To me, these look and wear like a regular lipstick, applied in liquid form. They never dry down fully, which means you never get that crusty liquid lipstick look that’s the inherent flip side of a long-wearing formula. Even hours after application, I can rub my lips together without the dry tug that normally accompanies liquid lipstick. These definitely are not matte until they begin to wear down, so if you want a matte look then either blot or skip these all together.
In terms of application I find Pink Power a bit streaky on the first layer, but it builds beautifully to an even, opaque finish. It really stains the lips, so even if the top layer wears away you’re left with quite a pretty effect. Kiss Me Chérie is even with one layer but feathers a little bit on me after about five hours of wear, but this is almost inevitable for me with darker colours if I don’t line my lips. This one also stains, but not quite so evenly: I would want to reapply it if it wore off. I find Pink Power longer-lasting (it made it through a delicious bento box yesterday without any visible wear), whereas Kiss Me Chérie tends to wear off a little more in the center of the lips. The formula of the Matte Shakers lends itself quite well to the blotted/popsicle lip trend, as they can easily be blended out around the edges of the lips softly with a fingertip for a stained effect. (See this review for a really pretty example of this effect.)
By the way, good luck removing these fully – they will leave behind a stain:
Of course, you probably want some pictures of these on an actual face right about now…
Pink Power is a vibrant fuchsia pink with a warm undertone. Back in the day this colour was my jam, and I still own an embarrassing amount of fuchsia lipstick as a residual effect of my nineteen-year-old preferences. Though my favourite lipstick colours now tend more towards berries and magentas, this is the type of fuchsia that I like: bold and warmer rather than cooler.
The Sephora website describes Kiss Me Chérie as a “brick red”, which I disagree with: it’s cool-toned and lacks the brown of a brick. I would simply call this a cool deep red. It’s a very nice colour and one that I think would be flattering on many complexions.
I think the Matte Shakers embody the type of liquid lipstick formula that the market needs more of: something which finds a middle-ground, sacrificing some wear time for comfort. I sense that a lot of consumers are returning to traditional lipstick formulas, or liquid lipsticks like the ColourPop Ultra Satin Lips which are less budge-proof but infinitely more comfortable. Despite the hype that the Matte Shakers (and Juicy Shakers) are receiving, I’m not sure that they’ll be an iconic, long-lived product in Lancôme’s line if only because the packaging is a bit gimmicky. I can see that under Lisa Eldridge’s direction, Lancôme is trying to move away from their old-lady image towards something a bit more fresh and innovative. However, in the case of the Matte Shakers, I think they sacrifice some functionality for style. The Matte Shakers are special and different, but, well, why reinvent the wheel? Lancôme has so many products that have stood the test of time (Hypnôse mascara, Artliner, Teint Idole foundation…) and I don’t know that these will end up in that category.
The Lancôme Matte Shakers retail for $29 CAD and contain 6.2 mL/0.20 fl oz of product – that’s $4.62 per mL, or $145 per fl oz. For comparison’s sake, a Stila liquid lipstick costs $31 and contains 3mL/0.10 fl oz of product, and ColourPop liquid lipsticks cost $6 (USD) and contain 3.2mL/0.11 fl oz. The Matte Shakers can be purchased at Shoppers Drug Mart, beautyboutique.ca, Sephora, Lancôme counters, and the Lancôme website.
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